Friday 17 February 2017

Film Industry Task 8

Technology used in the various stages of film production.

Production:
3D Printing is a relatively new piece of technology that allows film-makers and prop departments to create the set practically and really immerse the actors in the world they are living in. 3D Printing allows prop departments to make large and small scale props for a low price whilst being of high quality. It also doesn't require hours of manpower (i.e. building models again and again) as the prop is created on the computer in 3D CAD software in small parts, it is then printed (which takes a long time) and then painted and assembled.

Better Cameras bless the filming world nowadays, capable of capturing the natural world with all it's beauty. New cameras allow us to film in a higher fps (frames per second). The industry standard for films used to be 24fps, but now, that standard has been dropped with 'The Hobbit' being filmed in 48fps. Although the higher frames per second idea is yet to be adopted by everyone social media platforms like YouTube allow 60fps videos too. The higher frame rate offers us a more visually stunning and crisp viewing experience, some argue that it is not noticeable, but it really is.


As well as better cameras, we also have drones. Drones allow film-makers to capture stunning shots from the sky without the need of a crane or a helicopter packed with a film crew. The drone revolutionises film making, allowing for high speed shots which are beautiful smooth and in outstanding quality (4k 60fps) all for an incredibly cheap price (in terms of a film makers budget).


The Cloud is a term familiar by many. It is the place where millions of people store photos, videos and files. The cloud, along with other online, collaborative workspaces allows film crews, production teams, writers etc. to communicate with each other as well as transfer files to one another (Although transferring files in a physical copy via flights/travel is still popular and safer than transferring online). However, online workspaces does allow the crew to communicate with ease, meaning different teams can work on different things across the world and still keep in contact with their colleagues.


Distribution:
Distributing the film is now even easier with content being readily available everywhere. Digital Movie Software like Ultraviolet and Disney Digital Copy allow consumers to purchase the film in a digital form, as opposed to a physical DVD copy. This means people can purchase the film online, often a digital version of the film is also available in the box of the physical copy/DVD. Sites like Netflix and Amazon Video also allow people to stream movies and TV shows online for a monthly subscription. However, sites like Netflix don't often get to distribute the film until quite a while after it's initial release.



Exhibition:
Exhibition is the stage in which the film is sold to companies such as Netflix or Amazon Video.



Exchange:
Exchange of film is now more beautiful than ever. Cinemas are readily available across the majority of countries with new capabilities. 3D viewing has been around for a while, but new technology known as 'lenticular lens' tech may allow us to view 3D movies without the need of wearing the unattractive and annoying glasses. As well as this, the use of Ultraviolet and other Digital Media allows us to watch films on our iPods, iPads, iPhones, our TV's as well as our Laptops/PCs. We can also view the film at a Cinema in its regular format or in IMAX or 3D.

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